"Having worked as dog walkers and trainers we realized people were using products that were unsafe and ineffective so we decided to create our own".
CHRIS & KATRINA - CO-FOUNDERS
We believe dogs deserve better: better treatment, better understanding, and better products.
When our pets learn that we are predictable and trustworthy, they become the same.
Our hope is dog owners can use our products to foster a comfortable, safe environment for their dogs, and enjoy life with their FearLess® Pets.
Our mission is to ensure that everyone has access to safe and effective pet products and training tools. As a trusted resource, we want to help to keep pets in their homes and out of shelters. Our ultimate goal is to be able to provide collars, leashes, and training videos to anyone that adopts a shelter dog!
We Also Directly Support
- Animals that have survived abuse/neglect
- Fosters that save, house, and rehabilitate abandoned animals
- Organizations that help train shelter pets as service and support animals
- Fundrasiers, auctions, and promotions to raise funds to help animals in need
Our Exclusive Designs
We have personally designed the patent-pending Safe Cinch™ collar to help ensure that dogs cannot back-out of their collars, preventing them from getting lost or injured. The exclusive design of the Safe Cinch™ collar only tightens 2-3 inches so that the dog is kept safe and comfortable, and not choked.
The DualMax™ Collar has been carefully designed for maximum comfort of the dog and better control for the handler. Our patent-pending design ensures a snug, comfortable fit and the wide outer band and cinch help to disperse the energy more evenly around the dogs neck, should they pull. The cinch on this collar can only engage a couple of inches (and only when a dog pulls hard) to ensure they will not be choked.
The FearLess® Dog System includes detailed video training to teach your dog basic manners (sit, stay, down, come, and leave it) PLUS leash manners to minimize pulling on the leash and you can enjoy your walks with them!